Properties

A Look into our

Uniquely positioned at the intersection of Sports & Entertainment, Medium Rare partners with athletes, celebrities, and brands to build iconic entertainment properties.

  • Shaq's Fun House

    Part Festival, Part carnival. One over the top experience.

  • Kelce Jam

    Fight for your Right to Party with Travis Kelce at Kansas Cities biggest festival of the year.

  • Guy Fieri’s Flavortown Tailgate

    Guy Fieri’s Big Game Sunday Free Food Festival for 20,000 fans!

  • Gronk Beach

    Rob Gronkowski's personality fueled viral extravaganza

  • Dave Portnoy’s One Bite Pizza Festival

    The Greatest Gatherings of Pizzerias… Ever at New York's Biggest Food Festival

  • Sports Illustrated The Party

    Big Game Weekend’s Most Exclusive Experience

  • Black Entrepreneurs Day

    Celebrating Black Business and Entrepreneurship with Shark Tank's Daymond John

  • Chain Fest

    The World's First Gourmet Chain Food Festival

  • Roommates Show Block Party

    Jalen Brunson & Josh Hart's Podcast Live from Central Park

  • Palm Tree Fest

    Medium Rare x Palm Tree Fest Coming Soon...

Streaming
events

  • Shaq Bowl

    During the COVID-19 pandemic, SHAQ invited all of America to join him for the biggest Super Bowl kickoff event ever – The SHAQ Bowl. Broadcasted live from Tampa, FL from a custom-built SHAQ Bowl stadium, the pop culture phenomenon featured athletes, celebrities, and superstar artists including Jack Harlow and Migos across two teams as they competed in viral challenges to win the first ever SHAQ Bowl Trophy.

  • Guy's Restaurant Reboot

    During the height of the pandemic, Guy’s Restaurant Reboot was created to inspire and empower the next generation of restaurant owners and diners. The event was highlighted by Behind The Counter Conversations, featuring roundtable discussions with culinary icons and “Off The Hook Celebrity Creations,” pairing celebrities with iconic local restaurants.

  • Shaq vs Gronk

    The internet’s biggest party ever, SHAQ vs GRONK brought two of America’s favorite athletes together for out-of-the-box challenges, superstar musical performances, and more. With the goal of raising money to support social justice, SHAQ vs GRONK was the ultimate party with a purpose.

  • Sports Illustrated Awards

    One of the most exciting nights in sports, The SI Awards will bring thousands of fans together and stream live to an audience of millions. Hosted by DJ Khaled & Cari Champion, the show will feature brand new award categories, celebrity and athlete appearances, and musical performances from 2 Chainz and DJ IRIE. Tune in Tuesday, December 7th to see the winners crowned and be a part of history!

nft &
WEB3

Creating and executing some of the largest NFT campaigns in the world, Medium Rare is the leading agency for sports NFT’s. Medium Rare recently partnered with The Golden State Warriors, The Preakness Stakes, and Rob Gronkowski to create record setting collections.

  • Gronk NFT

    Medium Rare partnered with GRONK to create The Rob Gronkowski Championship Series NFT Collection. The viral collection commemorated GRONK’s four historic Championships with four limited edition NFT trading cards. In addition, the crown jewel of the drop was a rare 1-of-1 Rob Gronkowski Career Highlight Refractor Card - which traded for more Ethereum than any sports NFT in history. Generating buzz across CNBC, ESPN, Forbes, Saturday Night Live, and more, the collection set the precedent for all sports NFTs to come.

  • Golden State Warriors

    Medium Rare partnered with The Golden State Warriors to launch their Golden State Warriors Legacy NFT Collection - the first professional sports team to ever launch an NFT. Commemorating the team’s six NBA championships and their most iconic games in franchise history, the collection created incredible buzz and demand setting the precedent for sports franchises across the world.

  • The Preakness Stakes

    Medium Rare partnered with The Preakness to commemorate its 146-year legacy with a collection of seventeen individual 1-of-1 NFTs surrounding race day. These limited edition digital collectibles brought the most iconic races in Preakness history to life in an all-new digital format.